Are Media unveiled its strategy to transform the company into an omnichannel content commerce powerhouse at it's upfront, Ignite 2024.
Key elements of the strategy were revealed at a series of events for marketers and media agency partners in Sydney, Melbourne and Brisbane.
Highlights include:
◾ A slew of new products and events set to inform, inspire, entertain and ignite intention.
◾ Supercharged content commerce: Dynamic pricing, live promo codes, and social shopping to drive action and engagement.
◾ Launch of the “Heart of Influence” study, uncovering the “Three Cs” - Clout, Curation, and Confidence - and their role in driving authentic influence across the shopping funnel.
You can see all the images right here. Read about our announcements and news at the link below.