Are Media’s HERpulse report takes a regular read of how our female audiences are thinking and feeling.
We take the pulse of over 700 women, aged 25-64, and with the latest version we have taken a special deep dive into the Automotive industry to understand her role in the car purchase and ownership journey. We share our insights with our advertisers to help them better connect with Australian women and their thoughts and feelings right now.
Below is a snapshot of the key findings from the latest surveys. Feel free to get in touch to request a bespoke presentation with further insights that could benefit your brand and guide your marketing strategy.