Welcome to Content Conversations – a new series from Are Media exploring how marketers and creatives use content to drive cultural connection and real business results.

Luxury is no longer defined by how it looks, but by how deeply it connects.

In 2026, consumers are seeking meaning, craftsmanship and human storytelling. They want to know the people, ideas and heritage behind the brands they love.

In our latest episode, step inside Are Media’s Luxury Collection and unlock a new world of premium content opportunities for your brand in 2026.

Featuring Are Media’s GM, Luxury Nicky Briger, and Head of GTM Danielle Steele, the conversation covers:

New vodcast, digital and editorial opportunities for 2026

• Marie Claire – You’re Gonna Want to Hear This
  Unforgettable conversations with women redefining power
• Gourmet Traveller – Table Talk
  Conversations with the world’s leading chefs and culinary tastemakers
• ELLE – Inner Circle
  Style makers and cultural tastemakers shaping what’s next
• Beauty Crew – Super Crew
  50+ micro-creators delivering authentic, community-led beauty storytelling
• ELLE Man
  A new destination for premium men’s style and culture
• ELLE Fit
  A multi-platform wellness and lifestyle initiative

Plus, the return of iconic cultural moments:
Marie Claire Women of the Year, ELLE Next Gen Awards, Gourmet Traveller Restaurant of the Year and Beauty Crew’s Best in Beauty.

This episode offers a rare behind-the-scenes look at how brands can harness editorial craft, cultural relevance, and strategic creativity to stand out in a crowded market.

A must-watch for marketers, creatives, and brand leaders looking to cut through, build relevance, and create work that moves both audiences and business results.

Watch the full episode below